WHERE IT ALL STARTED
It all started in 1917, when the Riboli family founded Los Angeles’ historic San Antonio Winery. Back then, Los Angeles was the prime location for wine growing in all of California. For some time, the wine industry reigned as one of Southern California’s most economically significant and popular industries of that time.
After surviving Prohibition and about a century later, the Riboli family has continued its artisan winemaking tradition through four generations.
From within the tasting rooms of San Antonio Winery, customers repeatedly requested a sweeter, light, refreshing wine. The Riboli family took this unique opportunity to create a new semi-sweet, semi-sparkling wine style, which today, they are a leader of. And so, Stella Rosa was born.
“Our family has always stayed at the forefront of the wine industry, continually looking for innovative and creative ways to better serve our customers for years to come.”
– Steve Riboli, Vice President, 3rd generation family member
STELLA, THE STAR WAS BORN
To create the Stella Rosa wines, our family chose the region of Asti, a province in Piedmont, Italy, as the source for its aromatic grapes, which have become the hallmark for the Stella Rosa style of wines.
The area of Asti has particular significance to our family, as it is the birthplace of our family matriarch, Maddalena Riboli.
Our first Stella Rosa wine was Moscato D’Asti, which has become a flagship of this line.
Soon after, Stella Rosa Rosso was created – the brand’s first semi-sweet, semi-sparkling red wine blend, and first wine of its kind to be brought to America from Asti. The rapid phenomenal successes of these two wines began the lineage of the L’Originale and Imperiale lines of Stella Rosa, which now boasts 16 distinctive flavors.
CRAFTED FROM TRADITION, LEADING INNOVATION
Born through a rich legacy, Stella Rosa remains at the forefront of innovation. Stella Rosa is not just about producing award-winning semi-sweet, semi-sparkling Italian wines; it’s about evolving with the spirit of the times when it comes to wine trends and popular culture.
The brand is always growing, learning, and striving to satisfy its loyalists’ needs, while pushing the level of sophistication to also appeal to dry wine aficionados looking for something a little different. Stella Rosa is more than just a refreshing wine; it’s a lifestyle.
MEET THE FAMILY
The Riboli Family, Founders of Riboli Wine Estates & creators of Stella Rosa
Starting from left to right (standing):
Anthony Riboli, 4th Generation Winemaker
Lisa Elzholz, 4th generation, Human Resources
Steve Riboli Jr., 3rd generation, Vice President
Cathy Riboli, 3rd generation, VP of Finance & Director of Hospitality
Santo Riboli, 3rd generation, President
Chris Riboli, 4th generation, Regional Sales Representative
Dante Colombatti, 4th generation, Director of Marketing
Starting from left to right (sitting):
Steve Riboli Sr. and Maddalena Riboli (both 2nd generation)